Sometimes imagination can be tethered by manufacturing limitation. Nike Shox was nike air force 1 already a 20-year-old concept at the time of the BB4's release. The idea was too ahead of the curve, necessitating foam that hadn't been invented yet. It resurfaced at the tail end of the 1990s, piquing the interest of Eric Avar and the design team as a visually expressive technology with a significant performance value .

The Nike Shox BB4's look was informed by its space age concept: a rocket and booster-like appearance was prepped for blastoff and served to amplify the explosive potential of the columns. The upper was designed for intergalactic exploration too, as Avar and the others at mission control researched astronaut apparel. " nike 1 air force The upper was inspired from some space suits at the time. We kept it simple and understated, but modern with a slight iridescence and reflectivity."

The Nike Zoom KD IV's lead designer Leo Chang has worked with Durant since nike air max the start and sums up this shoe as "A shoe that's stripped down to his essence  nothing more, nothing less."Nike is keeping pace with Kevin's career with an evolving range of shoes that cater to him as he becomes increasingly more powerful and adds new skills to his arsenal. The Nike Zoom KD IV coincided with Durant's new achievements and MVP status. Kevin's main needs are simple, though. In an exchange with Leo, Durant exclaimed, "I nike outlet want it light and I want it tight to my foot. That's the key thing. Light and tight!"

Upon seeing yesterday's look back at the original Hyperdunk's role in the past twenty years of Nike Basketball innovation, one Sneaker News reader predicted that the next model we'd see would be its peer in the performance roundball arena, the Zoom Hyperfuse. It's a reasonable guess given the chronology, but also overlooks a model that, while using some of the same technologies that debuted on the Hyperdunk, has been arguably even more potent in its influence.

Click through to read more about the Kobe line's defining formula, let us know your opinion on its place in history as well as lowtop b-ball shoes in general, and stick with Sneaker News as we inch toward the finish nike air max 97 line on this Swoosh roundball retrospective.Emboldened by the breakthrough Nike Hyperdunk, Eric and the team realized that Nike Flywire's secure fit could assist this light, low and responsive design to deliver on Kobe's hefty request for less. Bryant's open mind was especially helpful.

Kobe is probably one of, if not THE, most progressive players I've ever worked with in terms of wanting to push technology and performance technology in design.Building off the successful Zoom platform of 2001's Hyperflight, Aaron Cooper and Eric Avar set out to re-create the Hyperflight's performance while incorporating an aesthetic element of "half tradition, half amazing".